lunes, 31 de enero de 2011

Aina Ministral: art made jewellery :)

Maybe you are wondering why I'm posting this jewellery piece on EMA's blog, well, it's all about ART&SNOWBOARD, let me explain a little bit.... I think that anything you can do with your hands, body and soul is art, any kind of creation you have in your brain it's art when you make it real, art can be made with jewellery, paints, photos, fabrics... I also think that real good snowboarding is art.... When you really see art, deep inside you feel that 'chispa' that makes you feel in love with what you see.... that's amazing, don't you think?
Well, looking at the photo up here, this is a special piece that I ordered, it's part of the working process that Aina Ministral does with her hands, she is a young jewellery artist, she was one of the first supporting EMA and she is one of my best happy riding friends. Aina is just starting her professional carrer and I love her art, here you have her blog where you will see what is she doing, believe me, you need a kind of magic to do this, you need a little genius inside, maybe the cousin of the genius that good snowboard riders have inside :)
Aina, keep fighting and dreaming with your beautiful smile :)

jueves, 27 de enero de 2011

Just like a dream :)

This double page at with Marc Swoboda is simply wonderful, don't you think? We love it, thanks Marc for your support :)

domingo, 23 de enero de 2011

Happy to introduce you Clemens Schattschneider :)

During the Snowboard World Cup in La Molina we had the oportunity to meet the austrian rider Clemens Schattschneider, we like happy smiling people so that's why EMA is now protecting his smile :) You can follow him around the world just checking his blog..... Thanks for your support Clemens, we are so happy to know that your are part of EMA family now!!! Hey look at this Spanish newspaper.... Do you know him? :)

martes, 18 de enero de 2011

LA MOLINA SNOWBOARD WORLD CUP 2011.... First impressions :)

After many crazy driving experiences on the road to La Molina, we finally got to meet each other and get started to prepare our week here.

Monday, 6h00 am: the alarm bell gets on and we start to play Tetris to fill the car. Once the car is filled and we get to the top of the village (we were the first and almost the only to get there) where the comp is suposed to be, we realise the shocking state of the mountain. Now we know, no matter how hot it is, and how much snow there is, a world snowboard cup can be organized anywhere!

Our stand was build under a faboulous blue sky and a strong spring sun. The day was pretty intense even though there was slightly nobody.

10h00pm: After dinner, a burp contest and realising how amazing are the chinese athlets (they train all the time), and even though we are feeling tired, we decide to go for a drink at the bowling. A group of spanish militars and a few foreign athlets had the same idea. It was probably the funniest time of day, especially when the Waka Waka started to sound ;) You don't need to know the rest.

Tuesday, 8h00 am: same shit than the previous day but with the visit of Niva. We look at the country sight, it looks just like if we were in a festival in the desert of Los Monegros.

9h00 pm: Albert is cooking for us while we are preparing a massive plate of french fries, miaaammm. We decide to give a 2nd chance to our party hopes.

Next days there will be pipe and slope style. We are looking forward to see creativity and some real good snowboarding :).

Ema is allright :) Protect Your Smile......

jueves, 13 de enero de 2011